Razr Fit

Callaway scores big on the 2012 Golf Digest Hot List

CALLAWAY GOLF’S 2012 PRODUCT LINE TOPS GOLF DIGEST’S “HOT LIST”

Callaway Earns More 2012 Medals than Any Other Club Manufacturer in Comprehensive Review

RAZR Fit Driver Named Editor’s Choice; Odyssey’s New Metal-X Line Dominates Putter Categories

CARLSBAD, CA, January 3, 2012 – Callaway Golf Company’s (NYSE: ELY) soon-to-be-released 2012products received an outstanding vote of approval from Golf Digest’s annual “Hot List” issue, arriving onnewsstands this week. The Hot List is a comprehensive golf equipment evaluation conducted by Golf Digest Publications’ 38-person team of equipment editors, scientists, low-, mid- and high-handicap playertesters, as well as golf retailers. Over the course of several months, 286 separate entries were submitted and evaluated for the 2012 Hot List. In the end, only a fraction received Gold and Silver Medaldistinctions, and Callaway Golf Company earned more of them than any golf equipment manufacturer.

Leading the charge was Callaway’s new RAZR Fit Driver, which earned a coveted Editor’s Choiceselection, was distinguished as the best in Performance among the 32 drivers that were considered, and earned top marks in Innovation and Look/Sound/Feel. “It was love at first smite,” said Golf Digest HotList judge John Strege, who added that the club was “Straight on two counts. Straight down the middle and straight into my bag.”

Also in the bags of elite Tour Pros such as Phil Mickelson and Ernie Els, RAZR Fit made a resoundingstatement last month on a grand stage when Callaway Staff Professional Alvaro Quiros rode Callaway’s adjustable driver to victory at the Dubai World Championship, averaging an incredible 312.7 yards perdrive. The much-anticipated RAZR Fit Driver will be available at retail on February 17.Callaway’s RAZR X Black™ Driver, also new for 2012, earned a Silver Medal in the 2012 Hot List, as well as high praise from the editors and testers. Player comments featured include, “it just crushes the ballwith a natural draw, and mis-hits are in a tight pattern.”…“The nice, powerful sound lets you know you’ve hit it well.”Callaway’s three new additions to the RAZR X® Family of Irons, RAZR XF™, RAZR X HL™ andRAZR X Black™, all earned Gold Medals. Callaway’s new RAZR X Black Irons earned a Gold Medal inthe competitive Game-Improvement Irons category, prompting one low-handicap player to comment,”Every shot felt pure.” RAZR XF captured Gold in the Super-Game Improvement Irons category andwas awarded 5-stars for Innovation. Golf Digest labeled RAZR XF “a technological tour de force.” Alsoin the Super-Game Improvement category, Callaway’s new RAZR X HL Irons prompted Golf Digest tooffer that “…you can hit it all over the face and still get a decent result.” Callaway’s original RAZR XIrons were a big hit once again, winning a Hot List Gold Medal for the second straight year.In the Putter categories, Callaway’s leading Odyssey® brand dominated the competition with theintroduction of its new line of Metal-X™ putters. Both the Blade and Mallet submissions for Metal-Xwon Gold Medals for Odyssey. More impressively, they both were distinguished as the very best inPerformance among the 92 models considered.-moreCallawayand Odyssey 2012 Products Top Golf Digest’s “Hot List” – Page 2Metal-X’s innovative face design combines a layer of dimpled aluminum with urethane to create anunmatched blend of great feel and pure roll. One low-handicap tester commented, “It has great pop to theball and a smoothness of roll unlike anything else. The balance is flawless.” Odyssey’s Metal-X line willbe on display at The PGA Merchandise Show in January and available at retail on April 13.Rounding out the Putter categories for Odyssey were Silver Medals in both the Blade and Mallet sets forthe premium ProType® Tour Series. The #1 Putter in Golf’s new 1025 carbon-steel offerings feature amilled face design and struck a chord with Golf Digest’s testers. “’Gorgeous’ is the first word that comesto mind,” said one player. Another added, “It feels completely weightless, and the ball tracks perfectlylike it knows where it’s going.”Adding to Callaway’s list were Gold Medals in the Fairway Woods and Hybrids categories. The newRAZR X Black Fairway Woods earned a Gold Medal and received a 5-star Performance rating. “Itinspires confidence at address, and it sounds great when you catch it off the grass,” said one panelist.RAZR X® and RAZR X Tour® Hybrids were also awarded with a Gold Medal and drew the followingpraise from Golf Digest: “It’s Callaway’s best hybrid ever.”Overall, Callaway and Odyssey won an industry-leading 16 Golf Digest Hot List Medals. The full list ofdistinguished products includes:GOLD MEDAL WINNERSDriversRAZR Fit *Editor’s Choice Recipient*Fairway WoodsRAZR X BlackHybridsRAZR X / RAZR X TourGame Improvement IronsRAZR X BlackRAZR XSuper Game Improvement IronsRAZR XFRAZR X HLBlade PuttersOdyssey Metal-XMallet PuttersOdyssey Metal-XSILVER MEDAL WINNERSDriversRAZR X Black- more -Callaway and Odyssey 2012 Products Top Golf Digest’s “Hot List” – Page 3Fairway WoodsRAZR FitHybridsRAZR X HLPlayers IronsRAZR X TourWedgesCallaway® ForgedBlade PuttersProType Tour SeriesMallet PuttersProType Tour SeriesHigh-resolution images of Callaway Golf products are available for download via the Media Centerportion of Callaway Golf’s website: www.callawaygolf.com/presscenter.About Callaway GolfThrough an unwavering commitment to innovation, Callaway Golf Company (NYSE:ELY) createsproducts and services designed to make every golfer a better golfer. Callaway Golf Companymanufactures and sells golf clubs and golf balls, and sells golf apparel, footwear and accessories, underthe Callaway Golf®, Odyssey®, Top-Flite®, and Ben Hogan® brands in more than 110 countriesworldwide. For more information please visit www.callawaygolf.com or shop.callawaygolf.com.# # #

mizuno-luke-donald-rdblog

Mizuno Brand Ambassador Luke Donald Named 2011 PGA Tour Player of the Year!

Mizuno PGA Tour Staffer Luke Donald was announced as the 2011 PGA Tour Player of the Year by PGA Tour Commissioner Tim Finchem following a vote by PGA Tour players.  Donald earned the honor by capturing the PGA Tour money list title on the strength of two PGA Tour victories and a Tour-leading 14 top-10 finishes.  This prestigious honor caps off a spectacular season for the number-one player in the world.

Donald’s wins at the World Golf Championships-Accenture Match Play Championship and the Children’s Miracle Network Hospitals Classic helped solidify his PGA Tour Player of the Year title.  His come-from-behind victory at Disney concluded his finest year on the PGA Tour by earning $6.68 million and his first ever PGA Tour money title.  Donald was also the PGA Tour’s leader in adjusted scoring average at 68.86, earning him both the Vardon Trophy and Byron Nelson Award.  Donald led the PGA Tour with 14 top-10 finishes in 19 events.

For the 28th consecutive week Donald sits atop the World Golf Rankings, which apart from Tiger Woods run at number one from 2005 to 2010, is the longest stretch since Greg Norman’s 96 weeks from 1995 to 1997.  Utilizing his high performance Grain Flow Forged MP irons, MP T-11 wedges, and Mizuno CLK Fli-Hi, Donald made history this week as the first player to win both the PGA Tour and European Tour money lists in the same year, as he finished third at the Dubai World Championships.

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titleist-bv-sm4-wedges-featured

NEW Vokey Design SM4 Wedges by Titleist

Available in golf shops late November 2011.

Precise shots require precision technology, and the technologically advanced fourth generation Titleist Vokey Design® Spin Milled™ (SM4) wedges from master craftsman Bob Vokey define the standard for wedge performance.

Bob’s extensive testing, both in the workshop and with the world’s best players, has resulted in wedges that produce more spin and control thanks to entirely re-engineered grooves and tighter scoreline spacing. And with a larger number of tour proven loft and bounce combinations, there are more ways to hit it close than ever before.

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